The ability to offer your products in multiple countries has a massive impact on your revenue. Whether you sell shoes, smartphones, or services, the more places you operate in, the more clients you will have.
One of the reasons why online gambling became so big is because companies realized that there is no point in investing funds into land-based casinos or bookmakers when they can do it online. That’s why playing on Betano Casino Bulgaria is a smart way to have fun without the need to leave your home. This is one of the newest licensed gambling websites in the country, but this operator is famous because it is also available in many other places.
Gambling brands know what they need to do in order to be available in many countries. That’s why we will take a look a some of the things this and many other brands focus on.
Customer support services
A given gambling operator may provide users with an impressive range of options and loads of betting categories. Those things will positively impact the operator’s popularity, at least at first. However, every regular gambler won’t use its services unless it provides a solid customer support department.
Some companies assume that they only need to provide a wide range of contact options. As a result, they often create social media accounts and offer live chat, telephone numbers, emails, one-site message forms, and loads of other things.
Unsurprisingly, having access to more contact options is a plus, especially for people who use multiple devices. However, the quality of the customer service itself is what differentiates some brands from many other betting websites. The fact that a given casino or bookmaker only works with experienced support agents usually has a big impact on players’ satisfaction.
Mobile casino games
The customer support department is key, but most inexperienced users do not pay attention to it because they are busy scrolling through the casino games. Speaking of the devil, it is no surprise that online gambling operators often have thousands of different options. Brands like Betano offer Bulgarians plenty of things because the casino has games from the best software suppliers in the world. Needless to say, the same applies to every other top-tier website that wants to succeed in the global online gambling industry in 2022.
With that being said, only a few brands provide users with quality mobile casino games they can use on the go. Needless to say, those operators are way more popular than others, which allows them to operate in more countries.
The bad news is that the number of online casinos with special games for Android and iOS users is slim. Most big gambling companies prefer optimizing their games for mobile devices instead of offering brand new products. This usually works because mobile gamblers have access to the same thing as their desktop counterparts, but some gamblers want to use exclusive options.
International payment options
Many online casinos offer interesting games, mobile apps, and even customer support services, but even this is not enough to make a name for themselves in some jurisdictions. That’s the reason why they also have a wide range of international payment options.
The most common method used for online gambling is the e-wallet. There are different kinds of e-wallets to choose from, such as PayPal, Skrill, Neteller, and more. Aside from the fact that they are available in most jurisdictions, those things offer instant transactions. Moreover, people who use them rarely have to pay any additional fees.
Online casinos are available in Bulgaria, and several other states also offer credit card payments. Some gamblers consider this payment option archaic, but others use it because it is easy.
Finally, we have to mention that digital currencies like Bitcoin and Ethereum also have a key role for most iGaming operators. Not everyone offers them yet, but this is subject to change in the future because cryptocurrencies have millions of users all over the world.
Lastly, gambling websites that are available worldwide accumulate a lot of loyal clients because they often allow them to use a special VIP Club. Even though those rewards are controversial because some people think they have a bad impact on people who want to quit betting, they are trendy among punters.
Gaining a permit for the VIP club usually requires you to complete specific conditions, such as wagering a given amount of money. There are cases where casinos will automatically invite their most active players and give them tons of perks.
Access to unique tournaments, free bets, free spins and loads of other unique promotions are just some of the things you can expect to find. Some VIP clubs even have their own customer support service.